Online Reputation Management (ORM)

Fixing Negative Chatter
Bunting Group can help manage and market your brand’s website through online Social Media. The difference with our ORM programs is we create processes to¬† proactively remove the negative information.

We do this by implementing the following process;

1. Evaluate and analyze current systems and structures
a) Website
b) current Social Media programs
c) other programs

2. Identify Gaps, Opportunities, Challenges.
a) other social networks
b) damaging blogs, sites, sources
c) Assets- fans, blogs, subcultures
d) fan sites
e) online promotions and product news

3. Create tactical recommendations
a) Short term stop gap repairs and solutions
b) improving and creating new SMM marketing venues
c) give specific actionable tasks (proposal)

4. Execute tasks
a) full service web development and social media management capabilities
b) Single BG account manager reports all progress to company’s manager

5. Monitor & Report
a) maintain and update social media venues
b) monitor and report online chatter
c) counteract/ address negative chatter
d) check metrics for campaign success
e) provide periodic reports of campaign(s) status