Web Pages You Didn’t Know You Had.

From newsletter 092810

Your Company’s ‘Other’ Webpages

Chances are there are multiple web pages online today that are dedicated to describing your business. Pages you don’t even know about. And, these pages are the first places your potential customers may visit to learn about your business or service.

Need an Example?
Go to http://maps.google.com/ and type in your business name. See your business? Now click the ‘more info »’ link. Look at that, a web page owned by Google and devoted to your business. Like it or not this is a reflection of your brand, available to everyone using google maps. And this is just one of many sites that do this.

The New Consumer Search

In the age of Facebook and Twitter, users are starting to prefer uniform search and information formats that summarize, describe and even rate businesses.  They believe they are getting “objective” information. Without your input these sites will have the basic information one would find in a phone book and any comments or ratings visiting users may have left. These pages allow the possibility of misinformation and unchecked negative feedback which can damage your online reputation. [read more]

Business Listing Pages

Webpages you don’t know you have Your Company’s ‘Other’ Webpages Chances are there are multiple web pages online today that are dedicated to describing your business. Pages you don’t even know about. And, these pages are the first places your potential customers may visit to learn about your business or service. Need an Example? Go to http://maps.google.com/ [...]